The SWOT analysis definition takes into consideration weaknesses and strengths of the organization along with threats and opportunities it faces externally.
Aside from the company’s internal resources and industry factors, there are several other macro-economic factors that can have a profound impact on the performance of a company. In particular situations such as new ventures or product launch ideas, these factors need to be carefully analyzed in order to determine how
What is SWOT analysis? SWOT analysis is a situational analysis carried out for different purposes, usually but not necessarily by businesses. This analysis is used to assess four different factors related to any situation: Strengths Weaknesses Opportunities Threats All these factors can be about a situation, an organization or an