Finding the appropriate business structure for your company is one of the central aspects that should be dealt with when starting out. This will have legal and financial implications on its development and ultimately define its performance. As such, it is essential that people looking to start a company seek professional advice in this matter. […]
How to Improve Your Business’s Customer Service
A great level of customer service is essential to both attracting new customers and keeping your current ones. With great customer service, your current customers will sing the praises of your business and will not only return themselves, but will also help you attract new customers through word of mouth. As such, improving your customer […]
Top tips to organise your home business
Running a business from home requires motivation, dedication and organisation. Once these three things are in place, you will soon be achieving your goals. Read on to discover some simple suggestions to help organise your home business more efficiently: Structure your day It is essential that you make a plan for the day. Schedule in […]
There are real people hiding behind your segments!
Segmentation is not pure science, rather it has a very heavy artistic part to it. However you go about segmentation, remember the people behind the segments.
Business expanding into the Philippines? You need to read this
If you’re a business who is looking to expand into the Philippines you’ll be pleased to hear that its economy is among the most promising in the world.
Dan Anton: SEO SWOT Analysis Creates a 7 Figure Software Company
While all companies can benefit from a detailed SWOT analysis, hyper-competitive, fast growth industries such as SEO (search engine optimization), require pin-point precision to enter and remain in the marketplace. As a retired Infantry Ranger Major, Dan Anton leveraged his ability to assess situations and create detailed war plans in order to fill a need […]
What “PESTLE” Stands for in Marketing
To successfully achieve marketing goals, firms must use PESTLE analysis to assess the market conditions so that they can plan and strategize accordingly.
SWOT vs. PEST, and How to Decide Which One to Use
SWOT and PEST analysis are both resourceful and beneficial to companies if they are in weak positions and should be used together for better results.
Key Elements of any Business Plan
SWOT, PEST & STEEPLE analysis are three key elements of any business plan. Without them, companies might fail to achieve desired goals.
Potential Limitations of the PEST Analysis and How to Address Them
Limitations of the PEST analysis don’t make it less effective. It is not a onetime research process. PEST analysis needs consistency for it to be effective.