Japan is a small island in the Pacific Ocean. It neighbors China and South Korea, and has a poor relationship with both. The country is known for their intense work ethic (that doesn’t come without problems), highly educated citizens, and a compulsion to be contributing members of society. I’ve discussed the macro-environmental impact on Japan in a previous PESTLE analysis. … [Read more...] about SWOT Analysis of Japan: How Aging Population leads to Economic Debt
Should you use business analysis in marketing? Is it valuable or just a waste of time? Marketing is an expensive but crucial aspect for any business, regardless of size or industry. If something goes wrong, you can be out thousands of dollars in as little as an hour! Business analysis helps you understand pitfalls and plot holes in your business before it’s too late. But … [Read more...] about Should You Use Business Analysis in Marketing?
Do you have a business exit strategy? Was it included in your business plan? Or now you’re looking to make a graceful exit from your business and you’re not sure where to start? I’ve got you covered. In this article you’ll find out: What a business exit strategy is The common type of exit strategies A brief introduction to liquidity Which strategy is best for … [Read more...] about Why All Business Owners Should Have a Business Exit Strategy
A business plan is a document all about your company. A typical plan outlines the mission statement, operations, marketing strategies, financials, and executive summary. A business plan is non-negotiable. If you have a business — even if you’re just getting started or a one-person show — you need to have a business plan. Even if it’ll never reach the eyes of another soul, the … [Read more...] about Why Look at Business Plan Samples Before Writing a Business Plan
Here’s the truth: Every business needs a business plan. There are no exceptions. A business plan serves as a document that outlines who the business is, why it exists, and how it expects to increase success in the short and long term. It’s also a handy directional guideline outlining your major goals, accomplishments, and details about your company — all in one easy to digest … [Read more...] about How to Make a Business Plan for Any Business
If you’ve ever searched for a PESTLE analysis, you’ve likely also seen it written as PESTEL. We've got a few examples of these, such as: PESTLE/PESTEL Analysis of Facebook The Quick Guide to PESTEL Analysis Confusing, right? After seeing the variation, you probably have a few questions. Like, is there a difference between the two? Is one version more popular than … [Read more...] about Is It PESTLE or PESTEL Analysis And What It Means
As a digital marketer, have you included PESTLE analysis research into your strategy? Because if you haven’t, you’re missing out on some pretty important information. It’s so important, even Santa Claus would include PESTLE into his campaigns. And let’s be honest, he’d be the best digital marketer around with his social reach and impressive brand image. Copying Santa’s approach … [Read more...] about PESTLE Analysis in Digital Marketing
In this PESTLE analysis of BMW, you’ll learn many critical factors that have led to the success of the BMW corporation. Each factor falls under one or more of the macro environmental influences related to the PESTLE framework. Specifically, you’ll learn… Who BMW is most likely to compete with? Where BMW Group has allocated funds for lobbying? How the company reaches … [Read more...] about PESTLE Analysis of BMW: Shaping the automotive industry
In this PEST analysis of Nestlé, you’ll learn about how the world’s largest food and beverage company is affected by four prominent macro environmental factors. In each section, surprising information about the company will be uncovered, including… Why Nestlé moved production from Britain to Poland? What caused a massive profit increase the last year? Why people are … [Read more...] about PEST Analysis of Nestle: How politics and social culture affect its growth
A SWOT analysis of Facebook means examining the strengths, weaknesses, opportunities, and threats affecting the company. It currently remains the King of Social Media with over 2 billion monthly active users, despite repeated controversies over the last year. How has it survived for so long? And will it continue? This SWOT analysis answers those questions and … [Read more...] about SWOT Analysis of Facebook: How has it survived for so long?