France is known for its exquisite fashion and wines. It’s where people (who live overseas) wish to fall in love. And although the country boasts an impressive economy, structures, and inventions, the land isn’t as lovely for all citizens. See how the six macro-influences affect the French Republic in this PESTLE analysis of France. You might want to check out what PESTLE … [Read more...] about PESTLE Analysis of France: A Look into the French Politics and Economy
SWOT Analysis of WhatsApp Messenger explains why it’s not infallible
WhatsApp is a free Voice over IP (VOIP) and instant messaging service. It’s available on all major platforms and allows users to voice or video call, send texts, images, and funny little emojis. It’s beloved by a billion users, but it’s not infallible. This SWOT analysis of WhatsApp Messenger explains why. Strengths: The leading messenger app available on all platforms The … [Read more...] about SWOT Analysis of WhatsApp Messenger explains why it’s not infallible
SWOT Analysis of Fitbits: Strengths and Weaknesses in Wearable Tech
A Fitbit is a small accountability buddy attached to your wrist. It measures and monitors the number of steps you take, your heart rate, calories burned, sleep behavior, weight, and water intake. If you want, it can also measure menstrual cycles (like a period tracker) and how many floors you go up and down. Despite being a leader in wearable tech, the Fitbit brand isn’t … [Read more...] about SWOT Analysis of Fitbits: Strengths and Weaknesses in Wearable Tech
PEST Analysis of Toyota: Malfunctions Ruining a Brand Image
In 1937, the automobile company, Toyota, was formed. This Japanese-based brand is known for their intense research and development. They’re leading the way in vehicle innovation as the first producer of the hydrogen car. The firm also praised for being eco-friendly — in fact, Toyota is the top green automobile manufacturer in the world. But at one point, the company almost … [Read more...] about PEST Analysis of Toyota: Malfunctions Ruining a Brand Image
PEST Analysis of the Walt Disney Company: Streaming Service to Keep Profits Rising
The Walt Disney company is one of the most beloved by children, adults, and parents. The resorts are full of whimsy and magic. The animations remind you what it’s like to be a kid again. But not everything is fun and fancy-free with this company. In fact, the company has open opinions regarding the current political landscape. And they’re likely to become Netflix’s biggest … [Read more...] about PEST Analysis of the Walt Disney Company: Streaming Service to Keep Profits Rising
SWOT Analysis of Smart Speakers
Do you have smart speakers in your home? Over 15 percent of U.S adults do. This number may shock you. Perhaps you think it’s too low based on how convenient these speakers are. Some can even control your car! Other people, who worry about their security, are probably aghast by this number. Why would anyone keep something like this in their home, they wonder? Honestly, smart … [Read more...] about SWOT Analysis of Smart Speakers
SWOT Analysis of Instagram: Is Facebook both a blessing and a curse?
Instagram is where people go when they’re fed up with Facebook. You can share your life in as many pictures, videos, and Insta-stories as you like. You can keep Mom and Dad up-to-date with college and work. You can sell products to customers directly. And you can be hired by businesses to show off their products for thousands of dollars. All of this is possible on Instagram. … [Read more...] about SWOT Analysis of Instagram: Is Facebook both a blessing and a curse?
Use PEST Analysis to Kick off This Business Year With a Bang
It’s a new year for your business! You want to have a strong start, don’t you? Here’s the thing: You need a plan. And not just a marketing or business plan (I’m sure you have both and if not, here’s what you should know). You need a system most of your competition won’t even think about. It’s called PEST analysis. It’s as long as those capital letters and unveils a host of … [Read more...] about Use PEST Analysis to Kick off This Business Year With a Bang
What if Santa Claus was a Digital Marketer
Santa Claus makes lists and checks them twice. He’s got killer brand recognition and millions of families love him. No one is a better candidate to be a digital marketer than Old Saint Nick! But what would it mean for Santa Claus to be a top-tier digital marketer? He’d use an array of marketing and business tools to make his holiday cheer available for every little boy and … [Read more...] about What if Santa Claus was a Digital Marketer
Why the End of the Year is the Perfect Time for a Business SWOT Analysis
You’ve reached the end of another business year yet again. With the holidays right around the corner, it’s time to sit down, relax, and enjoy what remains of the year. ...well, not quite yet. You see, this is the perfect time to do a SWOT analysis of your business. You’re on the cusp of a new business quarter. It’s time to think about goals for next year while reflecting … [Read more...] about Why the End of the Year is the Perfect Time for a Business SWOT Analysis