Behavioral Segmentation: Definition and Marketing Examples
Behavioral segmentation helps companies tailor marketing campaigns to select individuals rather than large groups, saving on resources and time.
Category: Business
Internal and External Analysis in Strategic Management (SWOT and PESTLE)
Find out the differences between internal and external analysis and how you can use SWOT and PESTLE models to accomplish both.
Where Does PESTLE Analysis Fit Into Your Business Plan
Find out where PESTLE analysis information should be placed in your business plan - and if you don’t have one, where to get started.
How to identify and manage business risks
Every entrepreneur knows or at least should know, that the very act of starting a business means taking a risk.
Should You Use Business Analysis in Marketing?
Business analysis in marketing improves the success rate of your next marketing campaign by conducting PESTLE, STEEPLE, SWOT or other analysis.
Why All Business Owners Should Have a Business Exit Strategy
Whether a business is successful or a failure, a business exit strategy allows the business owner to reap the most reward or reduce the greatest impact.
Why Look at Business Plan Samples Before Writing a Business Plan
It’s beneficial to look at business plan samples or templates before starting your own business plan and here is why and where to find them.
How to secure financing as a small business owner
Being an entrepreneur can often be stressful, and while you have managed to bring your brand into the market, you might currently be struggling from a financial point of …