Category: Marketing

Have you wondered whether a marketing plan is a necessity or just something good to have on hand? To answer the question, read these three points.

SWOT analysis is a strategic planning tool. Marketing is designed to bring in more leads for sales and profits. Here is how to use one together!

Primary source analysis is what it sounds like: an analysis of a primary source. It’s beneficial to understand how to do primary source analysis correctly.

Guerrilla marketing is a creative outlet. It provides freedom and endless opportunities. Here are 3 examples of guerrilla marketing strategies.

Businesses require planning. A marketing plan gives clarity on where to focus, where expenses are going and projected results.

Market Research is important because it helps make decisions that benefit the company and it’s the reason why so many types of analysis exist.

Market Research is the study of consumer demands and desires. Every company needs customers — otherwise, they’re just running an expensive hobby.

PEST marketing encompasses four categories of external factors able to prevent sales of a product. Use PEST analysis to enhance the power of your marketing.