Marketing on Instagram is growing nowadays. Mostly it is connected with the new companies to appear. Another reason may be that people started using this app not only from the mobile as it was supposed at the beginning. Loading the page from PC turned out to be as comfortable as from smartphone. Many social media conveniences were created in order to make the life easier. So, … [Read more...] about Top 7 Instagram Marketing Tips From The Best Brands
Marketing
Is There a One-Size Fits All Sample Marketing Plan?
Marketing plans delve into mission statements, financial obligations, target market, industry lifecycles...and that’s just the rough draft. They provide an overview of your company's current systems and projected goals. How in-depth depends on what you want and the amount of information to include. That said, people turn to a pre-existing marketing sample to draft their own … [Read more...] about Is There a One-Size Fits All Sample Marketing Plan?
What to Include for a Well Thought-out Market Analysis
Your market analysis will cover your industry, brand competitors, target market, the aim of your business, and the external factors which will directly affect the growth of your business. Here’s why they’re necessary in your market analysis. 1. Industry coverage It goes without saying that you’re expected to know your industry inside and out. Ask plenty of questions and … [Read more...] about What to Include for a Well Thought-out Market Analysis
Engagement is a Key Metric to Include In Your Marketing Plan
A great marketing plan highlights objectives, the budget, and how you intend to sell your product. Online marketing is a prominent method because it allows companies to reach more of their target market easier. An issue with this, though, is marketers and companies tend to concentrate on vanity metrics rather than impressions and engagement percentages. What does engagement … [Read more...] about Engagement is a Key Metric to Include In Your Marketing Plan
Finding Your Online Target Market
You’re looking to attract online sales. Which means you’ll need to find your online target market. Luckily it’s not too complex — if you know how to get started. So, how do you start the finding process? Those social media channels Social media can’t be overlooked. To find and attract your online target market it requires speaking their language. And while we have … [Read more...] about Finding Your Online Target Market
The Marketing Mix in Action: Acer
One of the best ways to evaluate the attractiveness of a company’s offer is to use The Marketing Mix. For those of you who didn’t catch our article on that topic, The Marketing Mix is a 60s business tool which can be used to determine how desirable an offer is using 7 factors (the so-called ‘Ps’ of The Marketing Mix). To recap, there are 7 Ps (product, price, promotion, place, … [Read more...] about The Marketing Mix in Action: Acer
Amazing Real Time Mobile Traffic Statistics Make Shock You
There are some things they won’t tell you at school. Hell, there are some things they won’t tell you even in the best universities, even those with a loud and super-famous name. Guess why? Because some information is worth millions. In the vast and stormy sea of digital information, particular pieces of it can be a fundament to build up a successful international company. … [Read more...] about Amazing Real Time Mobile Traffic Statistics Make Shock You
The Marketing Mix in Action: For Dummies
As we explained in a previous article, the marketing mix is a tool which can be used to evaluate the desirability of a brand’s offerings. It does so by looking at a number of predetermined factors, called the “Ps”. To recap, there are four original Ps: Product (What is being offered?) Price (How much does it cost?) Promotion (How is the offer being promoted?) … [Read more...] about The Marketing Mix in Action: For Dummies
A Step-By-Step Guide to Building Your Perfect Marketing Strategy
So, you’ve developed your product exactly as you envisioned it, all your friends and family love it, what next? Time to start selling it, right?! Well, not yet... people need to know your product is for sale first -- you need to do some marketing. But how exactly do you build the perfect marketing strategy to draw in the most potential clients? Here’s our step by step guide to … [Read more...] about A Step-By-Step Guide to Building Your Perfect Marketing Strategy
Marketing Plan Template: What Needs to Be Included
Every marketing plan needs a template to ensure every important aspect has been accounted for. It doesn’t need to be complicated, but it does need to be specific. Here’s a template to follow as you create your own marketing plan. 1. Describe your USP simply Your USP — or Unique Selling Proposition — is what sets your company and your products apart from your competition. … [Read more...] about Marketing Plan Template: What Needs to Be Included