When it comes to make-up, there hardly might be someone who does not know about L’Oreal. One of the most widely recognized and used brands; L’Oreal has gained a cult following for cosmetics lovers however they also are known to provide amazing varieties of hair color, haircare, skincare, sun protection, and perfumes. The largest cosmetics brand in the world, L’Oreal … [Read more...] about L’Oreal PESTLE Analysis 2021: Can the Cosmetics Brand Stay on Top?
L’oreal is the leading name in the cosmetic and beauty world. Their extensive portfolio of hair, skin, and makeup products is the reason why. This brand is the only one offering so many inexpensive as well as luxurious beauty options. And although the company has many strengths, it also has a few concerning weaknesses and threats. This SWOT analysis of L’oreal explains it … [Read more...] about SWOT Analysis of L’oreal: A Powerful Portfolio of Brands
The beauty industry is diverse, comprising more than just makeup and skin care products. You can’t forget about the small stuff, toothpaste and deodorant. But even though the products in this industry are endless, they all focus on selling one specific idea: a better you. Beauty brands supply the tools to improve your appearance and, by proxy, your feelings about yourself. … [Read more...] about PESTLE Analysis in Beauty Industry