Business analysis in marketing improves the success rate of your next marketing campaign by conducting PESTLE, STEEPLE, SWOT or other analysis.
There are loads of business analysis tools out there, but the PESTEL model, also called PESTEL analysis, is one of our favorites. The PESTEL model is a type of PEST analysis which considers six crucial business factors. The six categories are: Political Economic Sociocultural Technological Environmental …
Even if it only shows importance every once in awhile, as a business analyst, you should keep SWOT analysis in your back pocket.
You shouldn’t waste any of your valuable time. I want you to get the most out of your PEST analysis. When you do, it’s possible to gain insight into politics, the economy, your customer, and technological advancements.