With a net profit of just under two billion dollars in 2018, Nike is truly a leader in the footwear and sports apparel markets. Nike's popular catchphrase "Just Do It" and powerful celebrity endorsements have made the sportswear giant a household name across much of the world, as we explained in our PESTLE analysis of Nike. In this article, we'll be conducting a SWOT … [Read more...] about SWOT Analysis of Nike
Nike
A PESTLE Analysis of Nike
Nike, fully known as “Nike, Inc.”, is a US-based transnational corporation which provides trendy, functional sportswear across the globe. Having been founded in 1964, Nike serves to “bring inspiration and innovation to every athlete in the world.” [1]. Despite being one of the largest sport apparel and accessory companies in existence, Nike has to keep a high guard in its … [Read more...] about A PESTLE Analysis of Nike