This PepsiCo SWOT analysis examines what the company does well, what it’s falling behind on, and what this will mean for the brand.
You would think a company as large as PepsiCo would have no problems in today’s business landscape, but that couldn’t be further from the truth according to this PEST analysis of PepsiCo.
Social factors affecting business include buying habits, education level, and religion. Two examples of the impact these factors have on leading companies.
Find out which factors are important for PepsiCo in this STEEP analysis example for market planning, and understanding market trends and risks involved.
How to use PEST analysis in marketing? Read the ways in which PEST analysis offers crucial contributions to a company’s marketing strategy and efforts.