What is PEST Analysis? PEST is an acronym for Political, Economic, Social and Technological. This analysis assesses these factors in relation to a business.
The PESTLE analysis of Uber examines the political, economic, social, technological, legal and environmental factors of the app taxi-sharing company.
The PESTLE analysis of Airbnb examines the political, economic, social, technological, legal and environmental factors of the hotel alternative.
PESTLE analysis is crucial to strategic management and planning. Strategic management means you can ensure the business aligns with the factors for success.
PESTLE Analysis is a versatile marketing analysis tool, and can be used in many industries. The Financial Services Industry provides an excellent opportunity for PESTLE to be used to its full capacity. However, are Financial Service Providers (FSPs) switched on to the potential of this marketing concept? PESTLE Within Finance The Political and Economic (P […]
This PESTLE analysis of South Africa will examine the many situations the country is currently experiencing that may affect businesses within it.
Your market analysis will cover your industry, brand competitors, target market, aim of your business, and factors affecting the growth of your business.
PESTLE analysis is an invaluable business tool that analyzes six different groups of external factors, all of which can affect businesses.
The external factors that affect a business are the variables which influence the operation of a company despite their innate inability to be changed.
Legal factors in PESTLE analysis play a big part in deciding how businesses operate and what profits they receive, as well as how customers behave.