A high-level guide to customer segmentation, a powerful marketing activity that involves dividing … What is Customer Segmentation: Quick Analysis and Models
Psychographic segmentation is the smartest way for companies to identify the critical needs … Psychographic Segmentation Explained With Examples
Market segmentation analysis involves understanding your customers based on specific characteristics, both physical … Market Segmentation Analysis: Definition and Examples
Behavioral segmentation helps companies tailor marketing campaigns to select individuals rather than large … Behavioral Segmentation: Definition and Marketing Examples
Segmentation is not pure science, rather it has a very heavy artistic part … There are real people hiding behind your segments!