Psychographic Segmentation Explained With Examples
Psychographic segmentation is the smartest way for companies to identify the critical needs of customers. Here are some psychographic segmentation examples.
Tag: segmentation
Market Segmentation Analysis: Definition and Examples
Market segmentation analysis involves understanding your customers based on specific characteristics, both physical and behavioral.
Behavioral Segmentation: Definition and Marketing Examples
Behavioral segmentation helps companies tailor marketing campaigns to select individuals rather than large groups, saving on resources and time.
There are real people hiding behind your segments!
Segmentation is all about Diversity “Market segmentation is a natural result of the vast differences among people.” Donald Norman, Director of The Design Lab at University of California, San Diego. The strength of this statement lies in its simplicity. It, in very few words, reminds us …