A high-level guide to customer segmentation, a powerful marketing activity that involves dividing …
Tag: segmentation
Psychographic segmentation is the smartest way for companies to identify the critical needs …
Psychographic Segmentation Explained With Examples
Market segmentation analysis involves understanding your customers based on specific characteristics, both physical …
Market Segmentation Analysis: Definition and Examples
Behavioral segmentation helps companies tailor marketing campaigns to select individuals rather than large …
Behavioral Segmentation: Definition and Marketing Examples
Segmentation is not pure science, rather it has a very heavy artistic part …