Jim Makos

I love looking into the works of businesses and what drives their growth. I am one of those people who enjoy reading reports and numbers on a screen. For me, data is everything in business analysis.

100 posts

PESTEL Framework: The 6 Factors of PESTEL Analysis

Jim Makos

The PESTEL framework (political, economic, social, technological, environmental, legal) helps managers assess how external factors affect a business.

8 min read Feb 6, 2022

SWOT public

SWOT Analysis of Costco Wholesale

Jim Makos

This SWOT analysis of Costco Wholesale reveals the company's strengths and weaknesses and how it may take advantage of opportunities to grow in the future.

5 min read Jul 4, 2019

PEST public

PESTLE Analysis Examples to Better Explain the Framework

Jim Makos

Our PESTLE analysis examples help explain how the PESTLE factors (political, economic, social, technological, legal, environmental) affect businesses and industries.

6 min read May 23, 2019

Business public

What is Business Analysis? A Comprehensive Guide

Jim Makos

By conducting a business analysis, the company will find more opportunities. The analysis will help the business improve and lead to additional projects.

6 min read Mar 18, 2015