PESTLE analysis is crucial to strategic management and planning. Strategic management means you can ensure the business aligns with the factors for success.
Primary source analysis is what it sounds like: an analysis of a primary source. It’s beneficial to understand how to do primary source analysis correctly.
Businesses use strategic planning as a necessary tool for all decisions made. Resource analysis is another way firms understand the value of resources.
Francis Aguilar’s book opened up the lines of communication and analysis and he is credited as the man who invented PEST analysis. But it didn’t start as PEST.
