PEST

Find everything about the classic PEST analysis to the more comprehensive PESTLE—and even a few other creative twists. Whether you're analyzing industries or specific companies, dive into our posts to uncover how Political, Economic, Social, and Technological factors shape business landscapes. Perfect for strategy geeks, students, and anyone curious about what makes the business world tick!

276 posts

How to Use SWOT and PEST Analysis in Startups

PESTLEanalysis Team

The purpose of using SWOT and PEST analysis and how it is implemented in startups, along with why it in comes handy in understanding any business needs.

4 min read Feb 1, 2016

PEST public

PESTLE Analysis of Marriott International

PESTLEanalysis Team

Do the Political, Economic, Social (Cultural), Technological and Environmental, or PESTLE analysis' factors surrounding Marriott justify its expansion?

4 min read Nov 2, 2015

PEST public

PESTLE analysis of Nokia

PESTLEanalysis Team

PESTLE analysis of Nokia points out challenges in an altered mobile phone market. Nokia will need to radically alter its business model simply to survive.

4 min read Oct 28, 2015

PEST public

PESTLE Analysis of Singapore

PESTLEanalysis Team

PESTLE analysis of Singapore explains how the political, economic, social, technological, legal and environmental factors have affected Singapore's growth.

4 min read Mar 17, 2015

PEST public

PEST Analysis for Germany

PESTLEanalysis Team

PEST analysis for Germany examines the political, economic, social and technological factors of the country, showing why Germany is a very advanced country.

4 min read Mar 4, 2015

Business public

Social Factors Affecting Business in PESTLE Analysis (Examples)

PESTLEanalysis Team

Social factors are external factors affecting business, such as cultural changes, and trends in society and are used in PESTLE analysis for business planning.

5 min read Feb 25, 2015

Business public

Difference between SWOT, PEST, STEEP and STEEPLE Analysis

PESTLEanalysis Team

Beginning by performing a SWOT analysis, business owners can learn more about the firm’s external factors by doing PEST, STEEP and STEEPLE analysis.

3 min read Feb 17, 2015

PEST public

PEST Analysis of Cadbury

PESTLEanalysis Team

In this PEST analysis of Cadbury, we examine how this leading chocolate company has dealt with external factors in the UK and in other countries.

2 min read Dec 31, 2014

PEST public

The Role of PEST Analysis in Marketing

PESTLEanalysis Team

How to use PEST analysis in marketing? Read the ways in which PEST analysis offers crucial contributions to a company’s marketing strategy and efforts.

2 min read Dec 8, 2014

PEST public

A Concise PEST Analysis for Airline Industry

PESTLEanalysis Team

PEST analysis for airline industry highlights 4 important factors that have affected the viability and profitability of the global airline industry badly.

2 min read Dec 2, 2014

PEST public

PESTLE Analysis through Pictures: PESTLEWeb

PESTLEanalysis Team

Scanning your business environment is absolutely critical for developing business and marketing strategy. A strategy which is successful at one…

4 min read Jun 24, 2014

PEST public

PESTLE Analysis: Business Environmental Analysis

PESTLEanalysis Team

Everyday our market is changing the way it is. Many new things are developed and in a matter of about…

2 min read Dec 15, 2011