PESTLE Analysis

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PESTEL Analysis of KFC

This PESTEL analysis of KFC explains how six critical macro-environmental factors influence the success of one of the world’s most known fast-food joints.

4 min read Oct 7, 2019

Business public

Behavioral Segmentation: Definition and Marketing Examples

PESTLEanalysis Team

Behavioral segmentation helps companies tailor marketing campaigns to select individuals rather than large groups, saving on resources and time.

4 min read Oct 1, 2019

PEST public

PESTLE Analysis of Volkswagen Group

PESTLEanalysis Team

This PESTLE analysis of Volkswagen reveals the Political, Economic, Sociocultural, Technological, Legal, and Environmental factors affecting the business.

4 min read Sep 29, 2019

SWOT public

SWOT Analysis of Red Bull

PESTLEanalysis Team

Doing a SWOT analysis of Red Bull to evaluate where it stands now and what it can expect for the future by reviewing their strengths and weaknesses.

4 min read Sep 23, 2019

SWOT public

SWOT Analysis of KFC

PESTLEanalysis Team

Despite its many strengths, the company suffers from several weaknesses and threats, according to our SWOT analysis of KFC.

5 min read Sep 17, 2019

Business public

What is Psychographic Segmentation

PESTLEanalysis Team

Psychographic segmentation is how marketers and companies understand the motivations behind consumer buying decisions.

4 min read Sep 11, 2019

SWOT public

SWOT Analysis of the eCommerce Industry

PESTLEanalysis Team

This SWOT analysis of the eCommerce Industry examines how online shopping is poised for the future and which threats will need to be monitored.

4 min read Sep 9, 2019

Business public

Internal and External Analysis in Strategic Management (SWOT and PESTLE)

PESTLEanalysis Team

Find out the differences between internal and external analysis and how you can use SWOT and PESTLE models to accomplish both.

4 min read Jul 16, 2019

SWOT public

SWOT Analysis of Costco Wholesale

Jim Makos

This SWOT analysis of Costco Wholesale reveals the company's strengths and weaknesses and how it may take advantage of opportunities to grow in the future.

5 min read Jul 4, 2019

PEST public