PESTLE analysis of Target examining the political, economical, social, technological, legal and environmental factors which affect how it conducts business.
Why we do PEST analysis: it highlights key categories within politics, economics, social and technology that can ruin a business if not monitored.
In our PEST analysis example for the food industry we’re examining how the industry is affected by political, economical, social and technological factors.
When doing SWOT analysis of oneself, it doesn’t have to be directly business-related. You’re trying to improve yourself, after all. In all aspects.