If you're looking to find out how to write a SWOT analysis, there are a few key things that you want to keep in mind. A SWOT analysis is a way to look at another company and this could be a competitor or someone who you want to do business with. What you want to do is use a SWOT analysis method that breaks down all the details on the company. A SWOT analysis is a type of … [Read more...] about How to Write A SWOT Analysis: 5+ Top Research Sources
How to Do a SWOT Analysis Perfectly in 4 Steps
SWOT is basically a business tool that deals with the internal and external factors of the business. It is an acronym that stands for strength, weakness, opportunities, and threats. It uses the basic data of the business to identify what strengths and weaknesses the business has. It also helps the business to spot the opportunities that may arise and the threats it is likely to … [Read more...] about How to Do a SWOT Analysis Perfectly in 4 Steps
How to Do a PEST Analysis in 5 Easy Steps
While industry factors have a significant impact on the performance of a company, there are a number of external factors that also play an important role in how successful a business can be. So, how do you determine what role those factors are playing in your business? This is where PEST analysis comes in and allows you to take a look at four external factors, which are … [Read more...] about How to Do a PEST Analysis in 5 Easy Steps
PEST Analysis Ultimate Guide: Definition, Template, Examples
Aside from the company’s internal resources and industry factors, there are several other macro-economic factors that can have a profound impact on the performance of a company. In particular situations such as new ventures or product launch ideas, these factors need to be carefully analyzed in order to determine how big their role in the organization’s success would be. … [Read more...] about PEST Analysis Ultimate Guide: Definition, Template, Examples
Create a PESTLE Analysis Template or Download One For Free
Looking to use a PESTLE analysis effectively? It’s actually simpler than it seems; you only need a PESTLE analysis template to get you started. However, you first need to have a full understanding of what PESTLE is and the reasons why companies use it. What is PESTLE analysis? PESTLE analysis is a study of six macro-environmental factors. These factors affect businesses … [Read more...] about Create a PESTLE Analysis Template or Download One For Free
STEP Analysis: What it is and how to do it
STEP analysis is a strategic method corporations use to understand four major external environmental factors of the business landscape. The information derived from this analytical report helps the specific party to organize new internal decisions. More so, it allows decision-makers to focus on four of the most important factors that will influence business decisions, … [Read more...] about STEP Analysis: What it is and how to do it
STEEPLED Analysis: What is it with Examples
STEEPLED analysis explains how eight specific macro-environmental factors can influence a product, brand, business, or location. It’s an acronym with each letter representing a different environmental influence: SocialTechnologicalEconomicEnvironmentalPoliticalLegalEthicalDemographics This analysis is similar to two other popular analyses: PEST and PESTLE analysis. … [Read more...] about STEEPLED Analysis: What is it with Examples
5 Ways Ad Hoc Analysis can Help in Business Planning
Ad hoc analysis allows businesses to make quick and smart decisions to stay ahead of the competition. When a company is trying to figure out the specific cause of something, this analysis can help them find a solution. Ad hoc allows for the gathering of analytical and statistical data from company-wide and outside sources. And unlike reports made monthly or annually, ad hoc … [Read more...] about 5 Ways Ad Hoc Analysis can Help in Business Planning
Micromarketing: What it is, Examples, and More
All businesses can benefit from micromarketing. It’s a specific marketing strategy to help niche businesses find and market to the right demographic. But it’s not without its challenges. In this article, you’ll learn what micromarketing is, read about real products and companies who have used it, and understand the main advantages and disadvantages of using micro marketing. … [Read more...] about Micromarketing: What it is, Examples, and More
Brand Equity: Why companies need it desperately?
Have you ever wondered what the term “brand equity” means? Or how some companies tend to have more equity than others? Or why having this equity even matters? In this article, you’ll not only learn about what brand equity is, but also five main factors that influence the amount of equity a brand can have. What is brand equity? Brand equity represents the valuation of … [Read more...] about Brand Equity: Why companies need it desperately?