The United Arab Emirates, often abbreviated to just the ‘UAE’, is an affluent Middle Eastern country located on the Arab Peninsula. According to the World Bank, the United Arab Emirates had one of the top 25 Gross Domestic Products per capita in 2014 . This country …
This PESTLE analysis of Nike shows they may have a strong brand and healthy finances, but they need to watch out for other growing, cheaper outlets.
Advantages of PESTLE analysis involve being cost effective, providing an understanding of business, alertness to threats, method to exploit opportunities.
With proper PEST analysis and the examination of political, economical, social, and technological factors, your business will prevent unexpected failure.