VPNs are something that has become very popular lately for very good reasons.
With people adopting work from home and being more active in the use of computers for several hours, privacy has become more important.
However, enterprises and governments are paying more attention to cybersecurity, as it is a new trend in the market.
But the question that may be on many people’s minds is: what is fueling this VPN craze?
Factors like easily doable methods all the way to privacy laws and finer technologies all accelerate this process.
In this blog, we will discuss why VPNs are becoming so popular and the key factors impacting their demand, such as remote work and security factors.
Let’s dive in!
Key Factors Driving VPN Growth
There are several factors that have caused the use of VPNs to increase at a very high rate. Let’s look at some of them.
Privacy Laws and Restrictions
There’s an increasing demand for VPNs in different countries, since governments have established new laws on privacy.
The use of data through laws such as GDPR in Europe and similar laws across the globe has caused internet users to be aware of how their data is collected and shared.
At the same time, some countries have introduced limitations, and with their help, citizens can open banned pages and applications using VPNs.
VPNs are a means of browsing and doing so in freedom and safely at that, from any part of the world.
- Quick Fact: Currently, VPN usage reaches 31% of internet users for the purpose of privacy.
Affordable and Flexible Options
Over time, VPNs have also become cheaper, and most service providers provide packages that fit into every client’s budget.
This affordability helps people secure their online activities by enlisting the services of an anti-virus program and other cybersecurity tools, without having to necessarily source sizeable funds to do so.
Some of the services even have contract services that can be acquired on a short-term basis if the user needs them.
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- Quick Fact: The market for VPNs is expected to grow to $137.7 billion by 2030, partly due to the availability of cheap VPN subscriptions.
Remote Work and Online Security Needs
VPNs have become more suitable due to the adoption of remote working brought about mainly by the COVID-19 situation in the world.
Since there is the likelihood of sensitive company data being breached by using home networks, it becomes crucial to ensure the connection is secure.
Through VPNs, employees are safeguarded from cyber criminals such as hackers and data breaches, and work documents and communications are secure.
Also, they allow remote employees to integrate organizational information systems, and still remain secure.
This flexibility and safety has made VPNs a necessity for today’s workforce.
- Quick Fact: Approximately 68% of companies expanded their VPN usage as a direct result of the shift to remote work.
The Role of Technology in VPN Adoption
Over the past few years, technological advances have greatly assisted in expanding VPN services and making their use much easier.
Today’s VPNs are faster and easier to use, and they support almost all devices, ranging from laptops to smartphones to gaming consoles.
This flexibility means that the users can protect their data, irrespective of how they connect to the Internet.
Another phenomenon is the appearance of such elements as split tunneling, which allows for the regulation of which applications or websites utilize the VPN.
Further, the development in encryption makes sure that VPNs are as secure as possible without compromising the Internet speed.
These improvements make VPNs easy to use, just as much for the advanced tech-savvy user as for someone who knows absolutely nothing about the technology behind such systems.
Companies are also moving towards using VPN technology to protect their teams and enhance corporation security.
Year after year, VPN providers continue to adapt and incorporate the latest technology to outcompete cyber threats easily.
Conclusion
VPNs are rapidly growing because they address modern trends in the requirements for anonymity on the Internet, safe remote employment, and simple applications.
From personal data protection acts to unbundle pricing, there are numerous factors that are putting pressure on this trend.
VPN services will continue to be the primary means of accessing the internet securely and freely as the Internet develops.
It is about time that you checked out your VPN options!