who-invented-pest-analysis
PEST Analysis

Francis Aguilar’s book opened up the lines of communication and analysis and he is credited as the man who invented PEST analysis. But it didn’t start as PEST.

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how-to-do-pest-analysis
PEST Analysis

Once you learn how to do PEST analysis successfully, measure and utilize your results immediately to monitor how this data positively affects business.

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define-analysis
DefinitionsPEST AnalysisSWOT Analysis

When we define analysis, we’re examining the study of something. Often, the analysis corresponds to a business or business project.

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pestle-analysis-of-unilever
PEST AnalysisPEST Examples

This PESTLE analysis of Unilever examines complications the company faces and external factors the world’s largest consumer goods corporation must abide by.

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Marketing and Business Analysis

what-does-a-business-analyst-do
Business

Keeping businesses healthy from the inside out with strategic planning and analysis is exactly what a business analyst does day-in-and-day-out.

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business-analysis-process
Business

By following these steps of the business analysis process, you’ll have the outline to create a plan that will benefit company objectives.

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destep-analysis
Business

A DESTEP analysis allows for strategic decision-making. The information can allow leaders to decide whether to make significant, impactful decisions or not.

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what-is-macro-environment-analysis
Business

To reduce the effects of negative factors that can destroy a business, you must understand what macro environment analysis is and how to do it yourself.

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PESTLE Analysis – Business and SWOT Analysis