For some, setting up a business may come easy. The availability of funds and other material resources will surely be a significant aid in setting up a business, but what about maintaining one? In the corporate world, not every company is up to the mark, and therefore every business must know how to maintain its position and scope strategically. From free conference calling to … [Read more...] about Effortless Ways to Becoming a Competitive Business
competitive advantage
2 Common Uses for SWOT Analysis
SWOT analysis is a highly effective strategic tool. It’s useful to businesses, stakeholders, and individuals. Did you know you can use it to stand out or better yourself? These are two common (and interesting) ways to use SWOT analysis to your advantage. 1. Identifying your competitive advantage It’s not optional: You must have and know your advantage. A competitive advantage … [Read more...] about 2 Common Uses for SWOT Analysis
How to Make Sure Your New Product Fills a Need
Every product must be desirable. If not, no one will hand over their hard-earned cash for it. Someone who says they’ll buy a product and someone who does are very different; one shows general interest. The other is a customer. In business you either have customers, or you don’t. It’s black and white. If you don’t have customers, you have a hobby. Unless you can: Develop … [Read more...] about How to Make Sure Your New Product Fills a Need
How Analysis Gives You a Competitive Advantage in Business
A competitive advantage doesn’t need to be huge to have an effect. It doesn’t have to be mind blowing or ridiculously obvious. It only has to be useable by you. Giving discounts on products — when your competitor ignores Black Friday — is a competitive advantage. Targeting niche audiences is a competitive advantage. Treating repeat customers with VIP discounts is a … [Read more...] about How Analysis Gives You a Competitive Advantage in Business