PESTEL analysis is a more elaborate version of the PEST analysis, but you need to analyse PESTEL itself before you can start using it as a monitoring tool.
Developing an understanding of what is PEST analysis is useful for organizations for analyzing ground realities of the environment they have to operate in.
Scanning your business environment is absolutely critical for developing business and marketing strategy. A strategy which is successful at one time and place can’t be guaranteed to work in the same way for ever more. In fact – it may never work again because the world has changed! Successful businesses need to adapt and respond […]
There are many companies the world over, that conduct PESTLE analysis on their brands in order to ascertain strategies for the future or else to understand the market before launching them. It is a fundamental tool of market planning and strategizing that must be carried out to comprehend market trends and the systematic risks involved. […]
Everyday our market is changing the way it is. Many new things are developed and in a matter of about some seconds, the whole scenario stands different in front of us. Among them, there are many things that we can control and then there are other things that fall beyond our control and those are […]