Santa Claus makes lists and checks them twice. He’s got killer brand recognition and millions of families love him. No one is a better candidate to be a digital marketer than Old Saint Nick! But what would it mean for Santa Claus to be a top-tier digital marketer? He’d use an array of marketing and business tools to make his holiday cheer available for every little boy and … [Read more...] about What if Santa Claus was a Digital Marketer
Marketing
How Does Bad Content Affect The Success Of Your Marketing Strategy?
Content marketing is an important component of any marketing strategy nowadays because marketers currently emphasize promotion in social media. High-quality content makes huge marketing effect on potential customers as they feel like getting closer to brands. On the contrary, bad marketing can cause harm to brand reputation. In this article, we will consider the consequences of … [Read more...] about How Does Bad Content Affect The Success Of Your Marketing Strategy?
4 Unfortunate Small Business Marketing Mistakes to Avoid
Small businesses have to be smart about their marketing. Budgets are limited, but the need to connect to customers prevails. But even the tiniest of mistake could have devastating consequences for the company. Let’s avoid unnecessary fallout. By knowing about these typical blunders, you can take the right steps to further develop your brand. 1. Lack Of … [Read more...] about 4 Unfortunate Small Business Marketing Mistakes to Avoid
4 Surprising Ways Small Businesses Waste Marketing Money
Many small businesses have tight marketing budgets. There’s literally no room for error. Your money will burn if you’re not smart. Instead of pulling your hair out while you watch your money burn, learn the four ways small businesses tend to waste their marketing budget so you can avoid a similar fate. 1. Your goal is to “build a following.” Small businesses see other … [Read more...] about 4 Surprising Ways Small Businesses Waste Marketing Money
3 Must Read Top-Rated Books to Up Your Marketing Game
The best way to enhance your marketing chops is by creating and executing campaigns. You’ll fail. You’ll succeed. But most importantly, you’ll learn. Still, failing isn’t exciting, but it is inevitable. By learning from marketing masters, your failures are reducible. These teachers have written books to lead you down the path of success. You won’t learn everything in these … [Read more...] about 3 Must Read Top-Rated Books to Up Your Marketing Game
4 Reasons Your Business Needs Content Marketing
Content marketing isn’t just a buzzword: It’s a tool to help people cut through internet noise and find the right solution for their problem. That solution, of course, is your company. But that’s not all. Here are four other ways content marketing is a huge asset to any company. 1. It spreads awareness of your brand Content can spread your company name and brand image, … [Read more...] about 4 Reasons Your Business Needs Content Marketing
Top-10 Interesting Topics for Persuasive Essay
If you are looking for some compelling, persuasive essay topics, stop. The ideas you will find here will surely inspire you and give you some new ideas. By the way, the list of topics you will read below can be used not only by college students but also by teachers who are going to assign a persuasive paper. It means your professor may accidentally read this article and choose … [Read more...] about Top-10 Interesting Topics for Persuasive Essay
4 Guerrilla Marketing Tips for Social Media
What if you could catch the attention of your customers, without spending thousands of dollars on advertisements? This is exactly what makes guerrilla marketing so appealing to startups with small budgets. Attracting the right audience with innovative techniques is the essence of guerrilla marketing. Because of the unconventional execution, results can be tremendous — … [Read more...] about 4 Guerrilla Marketing Tips for Social Media
How to Make Sure Your New Product Fills a Need
Every product must be desirable. If not, no one will hand over their hard-earned cash for it. Someone who says they’ll buy a product and someone who does are very different; one shows general interest. The other is a customer. In business you either have customers, or you don’t. It’s black and white. If you don’t have customers, you have a hobby. Unless you can: Develop … [Read more...] about How to Make Sure Your New Product Fills a Need
Never Forget to Answer These Questions When Writing Your Marketing Plan
A marketing plan outlines your marketing strategy. It’s a comprehensive guide explaining what your company offers and how to meet specific goals. Anyone should be able to pick up your marketing plan and understand the following: What your business does Who your company serves What services or products offered The value of your products How the product is … [Read more...] about Never Forget to Answer These Questions When Writing Your Marketing Plan